Digital transformation strategies have several common elements. These elements could be ascribed to four dimensions:
We are helping companies in digital transformation strategy development aligned with corporate strategy and other strategies, with business objectives, leveraging digital capabilities and market advantages to produce sustainable competitive advantage. We specialize in helping clients create successful new business models when facing existential threats from digital technologies that provide competitors with low entry barriers.
We are integrating traditional marketing in digital ecosystem with total focus on customer 360 strategy. We are developing digital go-to-market and integrated marketing strategies to serve customers i B2C and B2B market segments across both stationary and digital channels.